Design & Creative Arts
intermediate
Brand Identity Design
A comprehensive course covering Brand identity design. Topics include logo design, brand strategy, visual identity systems, style guides, brand voice, brand applications, and presenting brand work to clients. Designed for intermediate level learners.
10 hours
4 modules
11 lessons
0 enrolled
Ma
Maya Rodriguez
Professor of Design & Creative Technology
Free
Full access to all course materials
Course Content
Foundations of Brand Strategy
3 lessons
Logo Design
25 min
Brand Strategy
23 min
Applying Logo Design
23 min
Understanding Visual Identity Systems
3 lessons
Visual Identity Systems
22 min
Style Guides
24 min
Applying Visual Identity Systems
22 min
Working with Brand Applications
3 lessons
Brand Voice
27 min
Brand Applications
24 min
Applying Brand Voice
30 min
Presenting Brand Work to Clients
2 lessons
Presenting Brand Work to Clients
24 min
Applying Presenting Brand Work to Clients
35 min